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Glenn Dawes

Director, Brand Strategy & Senior Copywriter

Meet Glenn Dawes, Director, Brand Strategy at AdFarm. Glenn grew up in both Winnipeg and Calgary, completing a Science Degree in Psychology from the University of Calgary and a Diploma of Communication Arts (TV, Radio) from SAIT.

From Junior Copywriter to Global Creative Director to his current role as Director, Brand Strategy, Glenn’s award-winning, 30-year career at AdFarm has revolved around “helping our farm and food clients identify their purpose and place in the world to advance their products and businesses.” Ultimately, his own purpose is to “create heroes out of farmers,” which he has accomplished on behalf of hundreds of North America’s biggest agricultural brands.

Glenn has been helping AdFarm to advance agriculture for over 20 years as a co-owner; he also holds a longstanding board position with the RR46 Family of Companies, a private holding company comprising seven companies and five centers of excellence, including AdFarm.

In his free time, he enjoys new music and quoting great movies. “You’re gonna need a bigger boat.”

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